2007-2008 NSAC “All In My Aim” Campaign

The 2007-2008 Boston University NSAC Team placed a close second in the regional competition against 7 teams in the district with their “All in my AIM” campaign.

This integrated campaign built upon the established success of AOL Instant Messenger (AIM) and helped to link traditional AIM with new social media.

The competition is judged by advertising executives and a representative from AOL and is sponsored by the American Advertising Federation (AAF). At BU, the NSAC team is part of AdClub rather than part of a class.

2007-2008 team members included:

• Lyndsey Albertson
• Sasha Alwani
• Hannah Cross
• Ilana Fried
• Larissa Hayden, Administrative Assistant
• Zeny Huang, Account Director
• Jason Kahn, Executive Director
• Dmitriy Karfagenskiy, Creative Director
• Alexis Kinsley
• Caitlin Nordahl
• Alicia Patton
• Darah Rifkin
• Coral Salomon